DEKONSTRUKSI MAKNA KESUKSESAN DAN KARIER DALAM LAGU “BERDANSALAH, KARIR INI TAK ADA ARTINYA”: ANALISIS WACANA KRITIS

https://doi.org/10.23960/simbol.v14i2.1924
Published: Sep 24, 2026

Abstract:

This study aims to examine the construction of success and career meanings in Hindia's song Berdansalah, Karir Ini Tak Ada Artinya using Norman Fairclough's Critical Discourse Analysis framework. The study employed a qualitative approach with data consisting of song lyrics and audience comments on the official YouTube video. The analysis was conducted through Fairclough's three dimensions: textual analysis, discursive practice, and social practice. The findings reveal that at the textual level, the song critiques neoliberal work culture through diction, metaphors, modality, and repetition that emphasize personal freedom, work-life balance, and psychological well-being. At the level of discursive practice, audiences actively interpret the song as a reflection of work-related experiences, career pressures, and the search for life meaning, resulting in ongoing negotiations of meaning within digital spaces. At the social practice level, the song reflects young people's concerns regarding productivity culture, economically oriented standards of success, and excessive work demands. The study concludes that the song functions not merely as popular music but also as a medium of social criticism that deconstructs dominant narratives of success and offers alternative interpretations centered on individual quality of life.

Penelitian ini bertujuan mengungkap konstruksi makna kesuksesan dan karier dalam lirik lagu Berdansalah, Karir Ini Tak Ada Artinya karya Hindia melalui pendekatan Analisis Wacana Kritis (AWK) model Norman Fairclough. Penelitian menggunakan metode kualitatif dengan data berupa lirik lagu dan komentar audiens pada video resmi lagu di YouTube. Analisis dilakukan melalui tiga dimensi Fairclough, yaitu analisis teks, praktik diskursif, dan praktik sosial. Hasil penelitian menunjukkan bahwa pada dimensi teks, lagu membangun kritik terhadap budaya kerja neoliberal melalui penggunaan diksi, metafora, modalitas, dan repetisi yang menekankan pentingnya kebebasan personal, keseimbangan hidup, dan kesejahteraan psikologis. Pada dimensi praktik diskursif, audiens secara aktif menafsirkan lagu sebagai refleksi pengalaman kerja, tekanan karier, serta pencarian makna hidup, sehingga makna lagu terus dinegosiasikan dalam ruang digital. Pada dimensi praktik sosial, lagu merefleksikan keresahan generasi muda terhadap budaya produktivitas, standar kesuksesan yang berorientasi pada pencapaian ekonomi, dan tuntutan kerja yang berlebihan. Temuan penelitian menunjukkan bahwa lagu Hindia berfungsi tidak hanya sebagai karya musik populer, tetapi juga sebagai medium kritik sosial yang mendekonstruksi narasi kesuksesan dominan dan menawarkan pemaknaan alternatif yang lebih berpusat pada kualitas hidup individu.

Keywords:
1. Analisis Wacana Kritis
2. Hindia
3. kesuksessan
4. karier
5. neoliberalisme
Authors:
1 . Wahyudi Ilham
Universitas Tanjungpura
2 . Nanda Al Farisy
3 . Dedy Ari Asfar
4 . Agus Syahrani
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Ilham, W., Al Farisy, N., Ari Asfar, D. ., & Syahrani, A. (2026). DEKONSTRUKSI MAKNA KESUKSESAN DAN KARIER DALAM LAGU “BERDANSALAH, KARIR INI TAK ADA ARTINYA”: ANALISIS WACANA KRITIS. J-Simbol: Jurnal Magister Pendidikan Bahasa Dan Sastra Indonesia, 14(2), 751–765. https://doi.org/10.23960/simbol.v14i2.1924
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Vol. 14 No. 2 (2026): J-Simbol: Jurnal Magister Pendidikan Bahasa dan Sastra Indonesia
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  1. Barbosa, I. (2026). ‘Housing is an open wound’: The political role of music in Portugal’s urban struggles. European Urban and Regional Studies. Scopus. https://doi.org/10.1177/09697764261419443
  2. Barhate, B., & Dirani, K. M. (2022). Career aspirations of generation Z: A systematic literature review. European Journal of Training and Development, 46(1/2), 139–157. https://doi.org/10.1108/EJTD-07-2020-0124
  3. Bellini, F., & Lomazzi, V. (2024). Changing Work Values: Beyond Hustle Culture. Sociologia (Slovakia), 56(6), 555–580. Scopus. https://doi.org/10.31577/sociologia.2024.56.6.20
  4. Chreptaviciene, V., & Starkute, J. (2010). The model of cohesions between career and competence. Engineering Economics, 21(5), 537–549. Scopus.
  5. Ediga, A. (2025). Becoming ‘Serious Men’: Politics of Emotion and the Disciplining of Desires in an Indian Coaching Town. Dalam Classed Emotions: Navigating Social Class and Emotions in the Urban Indian and Diasporic Contexts (hlm. 52–72). Taylor and Francis. Scopus. https://doi.org/10.4324/9781003632917-4
  6. Elnur, A. (2024). Music as A Tool Of Social Criticism: “Post-Truth” and Beyond in Misery Index’s “Rituals of Power” Album. Yegah Musicology Journal, 7(4), 745–780. Scopus. https://doi.org/10.51576/ymd.1561980
  7. Espada-Brignoni, T. (2024). Making Music and Politics in Puerto Rico: Performative Praxis and Subjectivation in Musical Activism. Itamar. Revista de Investigación Musical: Territorios Para El Arte, (10), 178–193. https://doi.org/10.7203/itamar.10.29140
  8. Fairclough, N. (2013a). Critical discourse analysis. Dalam The Routledge Handb. Of Discourse Analysis (hlm. 9–20). Taylor and Francis. Scopus. https://doi.org/10.4324/9780203809068-8
  9. Fairclough, N. (2013b). Critical discourse analysis and critical policy studies. Critical Policy Studies, 7(2), 177–197. https://doi.org/10.1080/19460171.2013.798239
  10. Fairclough, P. (2016). Twentieth-century music and politics: Essays in memory of neil edmunds. Dalam Twentieth-Century Music and Politics: Essays in Memory of Neil Edmunds (hlm. 292). Taylor and Francis. Scopus. https://doi.org/10.4324/9781315549491
  11. Kallimopoulou, E., & Theodosiou, A. (2025). ‘Entrepreneur of yourself’: Singing as female music labour in the Greek popular music scene. Ethnomusicology Forum, 34(3), 315–334. Scopus. https://doi.org/10.1080/17411912.2025.2585772
  12. Khan, M. L., Kamran, H., Salleh, R., Rahmanivahid, P., & Fatima, W. (2024). Managing Career Attitudes in the Era of the 21st Century. Dalam Hum. Perspectives of Industry 4.0 Organizations: Reviewing Sustainable Perform. (hlm. 236–245). CRC Press. Scopus. https://doi.org/10.1201/9781032616810-12
  13. Kwenda, S., Samugwede, M. Z., & Chiweshe, M. K. (2025). The Musical Imaginings of a Better Zimbabwe: Sociological Perspectives on Selected Songs by Winky D. Muziki, 22(1), 31–51. Scopus. https://doi.org/10.1080/18125980.2025.2550952
  14. López Maestre, M. D. (2021a). Blurred lines: A feminist critical discourse analysis. Revista Espanola de Linguistica Aplicada, 34(1), 144–170. Scopus. https://doi.org/10.1075/resla.18035.lop
  15. López Maestre, M. D. (2021b). Songs, Sexism and Gender Violence: A Feminist Critical Discourse Analysis. Pragmalinguistica, (29), 280–304. Scopus. https://doi.org/10.25267/Pragmalinguistica.2021.i29.15
  16. Molwitz, I., Korchi, A. M., Gheonea, I. A., Curvo-Semedo, L., & D’Anna, G. (2026). Burnout and work-life balance: The generational points of view. Insights into Imaging, 17(1). Scopus. https://doi.org/10.1186/s13244-026-02232-5
  17. Prado, A. C. D. S. A., Silva, C. R., & Silvestrini, M. S. (2020). Youths, work and culture in neoliberal rationality times. Brazilian Journal of Occupational Therapy, 28(2), 706–724. Scopus. https://doi.org/10.4322/2526-8910.CTOARF1846
  18. Priyam, M. (2025). Youth and Selfhood in Neoliberal India: Shifting Geographies of Higher Education, Coaching Centres and Religiosity in Patna. South Asia: Journal of South Asia Studies, 48(5), 1283–1300. Scopus. https://doi.org/10.1080/00856401.2025.2559435
  19. Proust, V. (2025). Those old sounds of protest: Resurgence and transformation of Nueva Canción Chilena in contemporary Chilean protest music. Continuum, 39(3), 384–400. Scopus. https://doi.org/10.1080/10304312.2025.2464045
  20. Putri, R. A., & Sholikhati, N. I. (2026). Analisis Wacana Kritis Norman Fairclough pada Lirik Lagu Rumah Singgah Karya Fabio Asher. 9(1).
  21. Rhodes, M. A., & Post, C. W. (2021). Refraining on necropolitics: Lyrical geographies of labor music. Journal of Cultural Geography, 38(3), 378–398. Scopus. https://doi.org/10.1080/08873631.2021.1927322
  22. Sadler, O. (2022). Defiant Amplification or Decontextualized Commercialization? Protest Music, TikTok, and Social Movements. Social Media + Society, 8(2), 20563051221094769. https://doi.org/10.1177/20563051221094769
  23. Scrine, E. (2022). Beyond Rainbow Flags and Resilience: Challenging Neoliberal Diversity Politics Within Queer and Trans Music Therapy. Dalam The Oxf. Handb. Of Queer and Trans Music Therapy (hlm. 611–628). Oxford University Press. Scopus. https://doi.org/10.1093/oxfordhb/9780192898364.013.42
  24. Subramanian, P. (2023). Clapping Along or Clapping Back: Of the Discourse of Hijra Community’s Resilient Happiness in Y-Film’s Hum Hain Happy. Society and Culture in South Asia, 9(1), 81–103. Scopus. https://doi.org/10.1177/23938617221076181
  25. Sutopo, R., Ragil Wibawanto, G., & Aryo Lukisworo, A. (2021). Resist or perish! Understanding the mode of resistance among young DIY Indonesian musicians. Perfect Beat, 20(2), 116–133. https://doi.org/10.1558/prbt.40851
  26. Sutrisno, D., Nitayadnya, I. W., Supriadi, A., Nur Hidayah, A. M., Judijanto, L., Supatmiwati, D., & Parwati, S. A. P. E. (2025). Power Dynamics in Lyrics: Analyzing “Bayar, Bayar, Bayar” by Sukatani Band through Critical Discourse Analysis. Forum for Linguistic Studies, 7(4), 248–275. Scopus. https://doi.org/10.30564/fls.v7i4.8939
  27. Yuliantari, A. P., Moon, Y. J., & Handoko, C. T. (2025). Exploring the Crisis of Cultural Identity as Reflected in Contemporary Manggarai Songs. Resital: Jurnal Seni Pertunjukan, 26(2), 247–280. https://doi.org/10.24821/resital.v26i2.17190.